The 40 lb pack is an 8 log in a 4 x 4 configuration- The 5 lb smoking briquette is a single log that is made with a puck hammer and the customer can easily break off the need pucks to cook/smoke. The picture is in brown corrugated, but can also be packaged in white (just had not received it yet from cardboard supplier). It has a small window on the opposite side.- 20 lb open-topped shrink wrapped is 4 logs in a 2 x 2 configuration.