CellSply Inc. was established in 1997 as a specialized supplier of mobile telephones, handheld computers, and repeaters. For the last decade, Bird has been the paradigm of innovation and determination within the Chinese mobile telecommunication industry. We have grown to become the leading domestic brand by achieving astonishing sales results, surpassing all foreign brands in 2003 to become the top mobile phone supplier to the European market. In the past 7 years, CS has adopted a two-fold, technical development strategy in order to improve research and development. First, we have set up research operations with such manufacturers as Siemens, Broadcom, Motorola, and Philips. Second, a joint venture R&D institute with Sagem of France has also been initiated. Currently, our annual R&D budget is over 6% of total turnover.
