BYGEN's thought andstory Technology andcompetitiveness of BYGENThere are as yet no companies that develop all main parts to makecomplete bicycles worldwide except for BYGEN.This symbolizes BYGEN's overcoming hardships and difficulties as asmall/medium business.Korea has reached a limit where it is no longer difficult tosurpass advanced countries by copying their technology.For sustainable growth, Korea must reform systems and developleading-edge technologies.BYGEN has made innovative bicycle satisfying needs and imaginationsfor riders through matchless technologiesThe bicycle we made is high performance bicycle being easy andfamiliar to come closer of the people. Portability andpower--common troubles of ridersA bicycle is loved by almost all people as the best means oftransportation that can solve urban traffic and global environmentproblem.The common troubles of all riders falling in the charms of theirbicycles offering pleasure and health with small everyday changesare "portability" and "power".What if you can't stop by a cafe, restaurant or toilet because offear of bicycle loss Or if it has high portability but lowperformance Bicycles don't show off their true value as a meansof transportation. Orientation ofBYGENA portable foldable bicycle has a weakness of its heavier weightand low performance comparing with ordinary bicycle for equivalentwheel size.Bicycle must be high portability and performance to be much morefamiliar means of transportation being loaded car trunk withoutfolding and disassembling.As a result, BYGEN decided to develop a bicycle in which cranks aredirectly connected to rear wheel hub that enables to changespeeds. BYGENschallengeWe have strived for research and development of high performanceportable bicycle which fulfill demands of riders since early2009.BYGEN has paid huge investment hard to bear for 6 years andsuffered lots of errors, failures in the process of anyone can notaccomplish the way of development new technologies.But BYGEN members will finally be able to launch Direct bike Hankwhich can change speed with higher performance and more convenientportability than existing bicycles in Feb 2015 after enduringhardship with passion and tenacity. BYGENs outcomes for last 6yearsBYGEN has developed innovative bicycles for last 6 years whendomestic bicycle parts industry collapsed in Korea. It was thepainful period that truly tested our determination and strength.However, BYGEN knew the method and the ability to build a newbicycle and was confident that it would find a way to success. Wenever gave up. As a result, BYGEN achieved source patenttechnologies. First, BYGEN developed theworld's first Direct Transhub"BYGEN developed the worlds first Direct Transhub in which thebicycle is driven entirely by cranks only without using anytransmission devices like chain being cause of power loss to builda bicycle with more powerful than existing bicycles.(foreignsubstance on chain is also cause of power loss)Direct Transhub with high technology took 6 years concentratingfull capability of BYGEN to commercialize in markets. Second, BYGEN developed theworld's first Powercrank".BYGEN developed the worlds firs Powercrank along with DirectTranshub in order to realize high performance bicycle.Powercrank shows BYGENs imagination and technical skills thatincreases crank torque(turning force) through the act of pedalposition change becoming longer at downward and shorter at upwardof crank length. Third, BYGEN independentlydevelops principal partsOriginality of Hank is not only Direct Transhub and Powercrank butalso carbon frame, carbon wheel, foldable handlebar, shift lever,etc of almost all major parts to build completely assembledbicycle.BYGEN bicycle assembled by almost all major parts which aremanufactured in domestic is the product suitable for the fame ofMade in Korea. Enterprise becoming pride ofpeopleDeveloped countries culture which glows with enthusiasm to theinnovative products and it continues to loyalty for the products isenviable thing to our enterprises.Its difficult for a enterprise to be loved by the native peoplewith only innovative products.Modesty must consist of acknowledging my fault and avoiding damageto another people. Well always do our best in modesty. BYGEN istrying to make the best brand differentiated by endless research,development and innovation.In the belief that customers never turn away from the best product,BYGEN will build trust with our customers through the best qualityand thorough maintenance(A/S). Also BYGEN will be the enterprisebecoming pride of our people and customers in the thought of a goodcompany makes a good products. Accompany withcustomersMany Joyful things happen to make us healthy and reduce pollutionwhen people ride bicycle.We wish many people are happy through BYGEN who makes the wonderfulbicycle of the best performance for riders.BYGEN will continue a good relationship with our customers openingvarious events with our precious customers. CEO, BYGENKim Bog-Sung
