Our Inception:Sami Al Bukhaiti Trading Establishment kick - started its business in 2002 with a commitment to supply foodstuffs for the Saudi market through unique marketing tools. SBTE established by Mr. Sami Saleh Al Bukhaiti as multiple activities in foodstuffs, telecoms and import & export. Mr. Sami started his business at the time that the increased demand on basic foodstuffs in the Saudi market and market need to specific organisations in foodstuffs supply chain this need due to the increasing purchasing power in the market. SBTE has begun its business as a small establishment in foodstuffs distribution locally then it has expanded its business to be exclusive distributor for branded foodstuffs.Our Vision:Our vision is our window that we see through it the world. Everyday our desire becomes bigger than before to be a leader in our business and to be an open window on the world with our beliefs, our values and our commitments that will derive us into the world we desire.Our Strategic Goals:Marketplace:- Expanding our distribution is to include other foodstuffs and electronics they have brand names.- Expanding our distribution is to be farther than the Saudi market and to include the Arabian countries.Environment:- Minimizing the adverse impact of our activities on the environment.- Occupying a high ranking in the friendly organizations to the environment.- Diversifying our products is to include healthy foods and environmentally friendly electronics.People:- Aiming to ensure a good working life for our employees.- Enabling employees to have a positive work/life balance.Our Values:Credibility, Quality, Commitment and AccuracyOur Responsibilities:The excellence and quality is at the heart of our responsibility strategy. We are committed to do the best thing for our people and our environment but above all for our customers.
