Periel had at its birth the goal to introduce its brand and make ita household name in the European Union and CEE regions. Marketdemand had clearly dictated that a marketable and cheap liquiddetergent and universal cleaning product family can be introducedsuccessfully. Our company has created a brand that is a reliable,consistent quality and affordable product in the market.The product family primarily aims at the multi-nationalsupermarkets’ first brand (best price) categories with a guaranteedquality product.Our company has created a brand that is a reliable, consistentquality and affordable product in the market. The product familyprimarily aims at the multi-national supermarkets’ first brand(best price) categories with a guaranteed quality product.
