Increase moisture retention by adding natural earth soil additive to your soil profile.Adding natural earth soil additive to your soil profile increases moisture retention, and offers these other benefits as well.Allows soil additive to absorb and hold waterOrganic Product from Mother NatureKill by physical action not chemical and there is no immunity.Will not harm the environment or people.Effective Tick and Flea control for pets.Wet and Dry Application.Reduces frequency of wateringIncreased quality and quantity of yieldsReduced use of fertilizersAccelerates blooming and optimizes maturationPromotes deeper roots and increases the number of fine root hairsAllows for the efficient movement of water that adds to the permanent availability of water to turf and plants