Goughs is the trading name of the most significant part of Gough Holdings Limited's business - the New Zealand Caterpillar dealership.Goughs provides a range of services tailored to the importation, specialized marketing and ongoing support of Caterpillar earthmoving, materials handling and logging equipment, Caterpillar engines and a range of related new and used equipment and attachments.Goughs has a national network of 15 branches, employs about 350 staff and is very optimistic about the future. Growth opportunities are coming from areas such as equipment rental, product line extensions from Caterpillar and ongoing improvements in key markets.
