The SoMod company was founded 1998 to assist mainly German furniture companies enter the UK market by marketing and presenting their products to the British furniture retail industry.
UK is a hard market for any new company to get into let alone companies not based in UK where time, language and cultural differences all add to the perceived barriers of doing business with foreign companies. Having German speaking staff, a UK office and warehousing enabled us to get round these difficulties. We found we were soon delivering products to Courts, House 0f Fraser and John Lewis stores.
Then along came the internet with online sales and a view to the future opened up to those who had a range of modern contemporary fashion furniture, so long denied to the British buying public who could only buy what furniture retailers decided to offer them,Expensive Traditional to Cheap throw-away. The modern mid market designer furniture area was open for those with vision, Internet companies selling furniture online at affordable prices.
SOMOD INTERIORS sells contemporary modern furniture mostly sourced direct from our factory partners in Mainland Europe thus cutting out the middle man. From multifunctional metal furniture to Jockenhofers modern low style designer beds that are not found on the British high street as they are classed as far too modern by their staff.
We believe its a designer look youre seeking! Youve found it! Welcome to the modern contemporary and affordable world of SoMod your UK supplier. Visit our shop pages to view the variety of bedroom furniture, lighting, tables, chairs and sofas and storage and accessory furniture.
